BRAND CONSULTING ——

 

We discovered a gap. We found that many brands need a jack-of-all-trades partner to help with creative, brand storytelling, media, websites, audience growth and content creation. There was a desire for ongoing relationships allowing brands to continue to build assets and navigate digital media - without blowing their entire budget on a standard agency retainer. They were looking for nimble, highly experienced teams that are cost effective and delivery focused. This is when our media consulting business was born. In the last few years we’ve helped launched brands from scratch as well as built full stack campaigns to take established companies to a new level.

 

RECENT WORK

 

THE SURVIVAL GUIDE TO SURVIVING

Working with legendary Aussie creative Travis Garone we were asked to develop a “Survival Guide” for 2020. Our concept, well… it was literal. The Survival Guide to Surviving was created from scratch with illustrator Toby Leigh. We wanted to create something light hearted but also relevant with metaphoric undertones to drive real ideas at the heart of the campaign. Our deliveries included a brand ID, look and feel guides, illustrated assets for social, site and print. Some good schwag was a bonus add.

 

FOOD & WINE x S. PELLEGRINO

This cross platform campaign was an ambitious undertaking. We partnered with Food & Wine and S. Pellegrino to deliver a suite of assets. The goal was to generate massive audience engagement through a suite of deliverables. The deliverables included video, photography, websites and traditional print media. The idea was clear, define S. Pellegrino as an absolute tastemaker. We brought on 5 of the biggest chefs in the country to help us deliver the message and 74 million impressions later, it was a success.

TRUE NORTH

True North is an 11 million dollar digital health tool for men and their partners who are navigating prostate cancer. We were tapped to help develop and evolve the brand identity and voice as well as create assets for use by patients. Working closely with 25 universities and hospitals as well as a global network clinicians and patients we were able to deliver a completely unique health care brand. Today True North is being launched in 5 countries with tools that aim to improve the lives of men and their partners.

 

THE VENETIAN x NORTH & WARREN

Agency Partner North & Warren tapped us to go all in on a content program for one of the most iconic brands on the Las Vegas strip, The Venetian. In the last two years we’ve built multi platform social campaigns for the hotel group focusing on unique aspects of the hotels offerings. Working in tandem with both agency and internal teams at the hotel we were able to create a distinct environment of collaboration giving way to a fleet of assets and campaigns across motion, stills and branding.